Meet The Team
As the world’s leading supplier of decorative sandblasting equipment and sandcarving supplies, IKONICS Imaging has the strongest pool of sandcarving experts available to help start your business and hone your skillset. From hands-on training seminars to online resources, IKONICS Imaging is dedicated to your success as a sandcarving professional.
Peter Norman
Director of Sales
Peter Norman is the Sales Director for IKONICS Corporation’s IKONICS Imaging division. Peter is currently responsible for all IKONICS Imaging business, both Domestic and International. He joined IKONICS in 1999 beginning his employment in sales. Through the years, he has been involved in managing several of the company’s businesses and has taught many sandcarving seminars around the world. His management and sales style create a culture that fosters energy and growth at IKONICS. You may also recognize him from our popular web series, Will It Blast.
Contact Peter
(800) 643-1037 x166
Email Peter
Darin Jones
Technical Sales & Training Specialist - East Coast
Darin Jones is the Technical Sales Specialist for the East Coast region. He is also the Training Specialist within IKONICS Imaging for all regions. Darin has worked with IKONICS for over 20 years. Prior to sales, Darin was the exclusive IKONICS Training Specialist for 9 years. He has taught over 250 different seminars and webinars related to Corel Draw, Adobe, sandcarving techniques, photoresist films, equipment & supplies training, and much more. Darin is here to fix your problems, earning him the title of Doctor Jones. When in doubt, call the doctor!
Contact Darin
(800) 643-1037 x113
Email Darin
Brandon Radovich
Technical Sales - West Coast
Brandon Radovich is the technical sales specialist for the West Coast region. He is from Hermantown, MN and graduated in 2002, after receiving his finance and economics degree. Brandon has a long history playing sports. He played hockey, football and baseball in high school, played D1 college hockey and was fortunate enough to play professional hockey for 5 years after that. In his spare time, he loves to pontoon, golf and spend time with his wife, Adrienne, and their 10 year old chocolate lab fur baby (Ivy). Brandon joined the IKONICS Imaging sales team in 2023.
Contact Brandon
(800) 643-1037 x156
Email Brandon
Kyle Lawrason
Inside Sales Representative
Kyle Lawrason brings his passion for customer success and years of experience to the IKONICS Imaging team as an Inside Sales Specialist. Originally from Northern Michigan, Kyle is currently pursuing a degree in business, where he continues to expand his knowledge and skill set to better serve our clients.
Outside of work, Kyle and his girlfriend enjoy an active lifestyle with their two dogs and cat. Whether mountain biking, paddleboarding, snowboarding, or hiking, Kyle embraces the outdoors and brings the same energy and enthusiasm to his work. His commitment to helping customers succeed makes him a valued partner to clients and a vital part of the IKONICS Imaging team.
Contact Kyle
(800) 643-1037 x151
Email Kyle
Ken Philaja
Inside Sales Representative
Ken joined IKONICS in the fall of 2024, bringing 20 years of experience in sales and customer service. With a strong background in customer service, he is passionate about learning about our clients, and helping them find the best solutions for their sandcarving needs.
Whether it’s common tasks like troubleshooting, or product recommendations, he is committed to ensuring customers get the most out of their IKONICS products.
Outside of work, Ken enjoys hunting, fishing, and going to the family cabin. Ken is always happy to chat about the numerous sports his kids participate in, along with coaching his sons baseball team.
Contact Ken
(800) 643-1037 x104
Email Ken